What was found
HAD SMOKE IN THE COCKPIT ON TAKE-OFF ROLL, AT 110KTS, ABORTED TAKE-OFF ALSO SMOKE IN AFT OF CABIN REPORTED BY FLT ATTENDANTS NO BRAKE OVERHEAT, AT 1 AND 2 WHEN STOPPED. THRUST REVERSERS DEPLOYED AT APPROX 50% N1 COMPLETED TS 00737, NO BRAKE OVERTEMP/ OR FUSE PLUGS BLOWN. REV INSP NOT REQ PER AD 20-11-17-12. COMPLETED INSP IAW AMM 05-51-27 1C PROCEDURES PART 1 PG 612 NO DEFECTS NOTED, NO FUSE PLUGS MELTED. FOLLOWED FIM 21-22-00, WATER RINSED, IDLE & HIGH PWR BLEED DRY OUT CKS GOOD IAW AMM 72-00-00-100-801. SEE 409 626118 FOR DETAILS. ( LT ENG COMPRESSOR RINSE) EMERGENCY WAS DECLARED AND FIRE TRUCK WAS DISPATCHED TO AIRCRAFT.